You may know I have previously had a rant about the quality of the food that the local St. Vinnies hands out to those in need. However, I have just seen the latest ad campaign that they will be running and want to share it here and let you know that while I think it is great, the campaign might raise funds and tickle the tear-ducts and wallets of Mr & Mrs Aussie Consumer, but that means nothing if the services you are providing are given with the same thoughtfulness and effort that the fund raising is made with.
As a Catholic charity, I would hope that the main motivation of the group is to serve and love like Jesus — and not contribute to the bottom line of the Catholic church (or that matter any church group, I’m not trying to pick on the Catholic church especially!).
Here’s the website with some images and info.
Anyway, hats off to Duncan’s TV Land for the ads and links.
